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VW Augmented Reality App.
Bring a car print ad to life with this VW iphone app. I like the concept of looking at a 3D model of the car to see what it’s like but I feel like an iPhone app is too much effort for a lot of people. An iAd would be more effective.
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McDonald’s Pick and Play Campign
Stockholm Smartphone Digital Signage Game - awesome DOOH
About me
In a nutshell, this blog contains examples of awesome marketing. Clever uses of modern technology for the sake of selling something make my heart flutter. As you've gathered already, I'm a digital nut. I'm loving digital integration with traditional marketing mediums in the form of digital signage, augmented reality, mobile etc. But I'm still quite fond of the good ol' interweb.
